IT Company Profiles: Keep it Simple

In my childhood, when I heard about the word ‘Innovation’ I used to imagine about something out of the world, a novel thing. But today, at every single small update in the products and they call it ‘Innovative’ and ‘Creative’. I know I sound like stupid and I am making a big deal out of it. But I can’t able to digest that the ‘Innovative’ word about which I was fascinated so much became so small in current world. It becomes a common keyword that anyone can use anywhere for anything.